As temperatures rise and travel season kicks off, souvenir and gift shops across the country are prepping for their busiest stretch of the year. At Shoreline Summit, we’re here to make it easy. Here’s a look at what’s trending in Summer 2025 and how you can stock up on the right products to boost your sales—whether you’re a beachside boutique, a campground store, or a bustling RV park shop.
1. Bright Colors & Retro Aesthetics
Summer 2025 is all about bold colors and nostalgic designs. Think bright oranges, soft pinks, and aqua blues mixed with 70s-inspired typography and vintage travel art. Customers love a throwback moment—especially when it reminds them of a sunny road trip or beach vacation.
Try This:
Stock up on stickers with retro motel signs, classic cars with surfboards, and stylized maps of your region. We’re also seeing success with vinyl sticker sheets featuring sunshine icons, smiley faces, and vintage floral patterns.
2. Beach Vibes & Coastal Creatures
You can’t go wrong with coastal classics. Summer travelers are drawn to anything that reminds them of sand, surf, and sunshine. Shells, starfish, seahorses, crabs, and wave patterns are popular across keychains, magnets, and waterproof stickers.
Try This:
Offer a rotating display with local wildlife—especially if your area features dolphins, turtles, or pelicans.
3. Outdoor Adventure
With camping and RV travel continuing to boom, stores near parks and campgrounds should lean into trail-inspired designs. Customers want souvenirs that celebrate their outdoor memories—whether it’s hiking, kayaking, or roasting marshmallows by the fire.
Try This:
Designs with tents, hiking boots, campfires, or funny camping quotes like “S’more Fun Ahead” do well. Our waterproof stickers are perfect for water bottles, coolers, and camper vans.
4. Farm Fresh & Americana
Summer also means farmer’s markets, berry picking, and road trips through the countryside. Stickers and magnets with tractors, fruit baskets, and classic red barns are strong sellers at farm stores and general stores in rural areas.
Try This:
Our strawberry design and peach design perfectly with seasonal produce displays. Bonus points if you customize your items with the name of your farm or town.
5. Café Culture & Cool Drinks
Iced coffee, lemonade stands, and lazy brunches are all part of the summer experience. Coffee shops and bakeries are loving stickers that highlight their vibe: aesthetic drinks, pastries, and cozy-but-fun quotes.
Try This:
Look for stickers featuring iced drinks, donuts, and acai bowls These are great upsell items at the register or next to gift cards.
6. Seasonal Displays = Summer Sales
Don’t forget your display strategy! Rotating summer-themed merch by the entrance or checkout counter can drive impulse buys. Choose lightweight items like stickers, magnets, and keychains for easy grab-and-go appeal.
Final Thoughts
Summer 2025 is shaping up to be vibrant, playful, and full of nostalgia. Whether your customers are hitting the beach, pitching a tent, or sipping iced lattes on vacation, Shoreline Summit has the designs and themes to help them remember the season in style.
Need help choosing styles that fit your location? Reach out—we love helping shops customize their selection!
Ready to stock your store for summer?
Browse our latest arrivals or order your best-selling sticker designs [here]. Let’s make this your best summer yet.